Riwayat heritage crafts
Support for a heritage crafts and organic food brand: catalogue, identity, digital marketing and sales training.
- Now in
- Pathway › Crafts & creative economy track
About the programme
Riwayat is a brand that works with organic food, traditional crafts and art. SIA supported it on sales and brand development.
Heritage crafts carry a lot of skill and culture, but makers often sell at low prices through middlemen. Better presentation and direct sales help more of the value stay with the makers.
What it offered
- A professional product catalogue
- A logo that reflects the brand’s culture
- Digital marketing
- Training on search visibility, social media, lead generation, upselling, cross-selling and storytelling, with a diagnostic exercise
Crafts & creative economy track
Riwayat’s work led to the Crafts & creative economy track, and links to the Marketplace.
Results
What we can share
CONFIRM: the list above comes from a third-party profile of SIA. Check it with the team and with Riwayat before publishing.
CONFIRM: dates, how many makers were involved, and any sales results Riwayat agrees to share.
Transparency
How SIA reports results
Every figure SIA publishes has a definition, a source and an "as of" date, and the same number appears on every page, proposal and report. A figure without an agreed definition is not published until it has one.
That is why some results on this page are still marked for checking: they will appear here once they are confirmed.
Work with SIA on a programme like this
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